PPRuNe Forums - Flybe-9

That’s exactly my train of thought, and I was shot down on Twitter for suggesting they would drop ‘atlantic’. How many ‘normal’ people refer to them in their full name??

Quite a few actually, as otherwise people do think travel might be on Virgin Trains.

”Virgin Comnect” would be a good bet, BA Connect wasn’t around long enough to be much remembered in this market.
Or “slightly-bigger-red”?

stewyb

18th Jul 2019 12:08

Anyone know when BE/VS/Connect release their S20 schedule please? cheers

Scottie Dog

18th Jul 2019 15:14

Only my personal thought but I would expect if for at least another month of two, but that depends on how long a piece of string is.

Honestly they need to finish sorting this winter's schedules first and only then move onto the S20 programme.

clipstone1

18th Jul 2019 15:32

I doubt the pure "Virgin" branding, since Virgin in the UK will be keen to identify itself as being different to Virgin Australia (despite different colour scheme). Virgin Group now own less than 10% of VA and 20% of VA, so they're "almost" unrelated.

SWBKCB

18th Jul 2019 15:44

Quote:

since Virgin in the UK will be keen to identify itself as being different to Virgin Australia

is that really much of an issue??

clipstone1

18th Jul 2019 16:20

depends whats in their brand licencing agreements....I know of a business who was prohibited from using their own brand on cruise ships in one country due to having a joint ventue on cruise ships in another country!

gojmc

18th Jul 2019 20:27

Quote:

Originally Posted by clipstone1 (Post 10521949)

tui????????

BAladdy

19th Jul 2019 20:52

Quote:

Originally Posted by Skipness One Foxtrot (Post 10514964)

There has been talk that in future connect airways might grow its network to feed not just VS services but also it’s partners DL, AF and KL. With this in mind maybe rebranding Flybe as just Connect could be a option

Alteagod

20th Jul 2019 07:54

Or just Virgin with no other words. I'm sure there has been think tanks, customer feedback,forums, branding consultants etc etc all in the background on this one. I am sure the name has already been decided

sixchannel

20th Jul 2019 08:16

Quote:

Originally Posted by Alteagod (Post 10523337)

Dont forget Focus Groups. I got involved in one of those a few years back to bounce around thoughts for new name for new (then) road vehicle.
What a Bun Fight!! Personally I lost the will to live once the SmartAs---es 'took over' and browbeat the rest of the group. The name put forward looked like the first few letters to fall out of a Scrabble box.
FWIW - the Company rejected it.

virginblue

20th Jul 2019 14:10

I suppose it has a lot to do with the future stratwgy. If mianly own-branded domestic and white label fyling und someone else's brand (like AF, KL) is on the cards, something with Virgin in it would make sense. If the business plan involves a significant amount of flights under the own brand to the continent or even on the continent, Virgin is not such a great idea as the brand is not that well known outside English-speaking countries.

tczulu

20th Jul 2019 17:37

Quote:

Originally Posted by Skipness One Foxtrot (Post 10514964)

More like "slightly-bugger-red"!

toledoashley

20th Jul 2019 18:01

Quote:

Originally Posted by virginblue (Post 10523563)

I really don’t know why there is the negativeness against ‘Virgin Airlines’.

Every other brand in Virgin family does exactly what it says in the tin. Virgin Trains, Virgin Holidays, Virgin Money, Virgin Hotels, Virgin Voyages etc...

DC3 Dave

20th Jul 2019 18:11

Quote:

Originally Posted by toledoashley (Post 10523705)

Mates Condoms. But I agree with you. Apart from the aforementioned.

LGS6753

20th Jul 2019 19:15

You couldn't really have Virgin Condoms, could you?:}

CabinCrewe

20th Jul 2019 19:19

... i don't want one thats been used before ;)

compton3bravo