Ryanair - 6
Join Date: Jul 2006
Location: STANSTED & MANCHESTER
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The 1p trick !
This is to get as many people looking at the website,
Its not just about bookings, far from it.
Its designed to get people talking and looking, If a friend tells a friend they tell more and more friends,
Not all will be able to travel where they want to go, however this gets the word out on NEW routes, there are many people out there that dont know that FR fly to, eg, PMI, TFS, FUE, IBZ and MAD. and also all the SKI flights.
when people who dont normaly book many mini breakes and holidays see the normal priced flights Ryanair offer they are still more likely to book a Ryanair flight as many flights, dates and destinations cost alot less than people think, even without the 1p flights
So to sum it up - it gets people looking at what FR have to offer.
Its not just about bookings, far from it.
Its designed to get people talking and looking, If a friend tells a friend they tell more and more friends,
Not all will be able to travel where they want to go, however this gets the word out on NEW routes, there are many people out there that dont know that FR fly to, eg, PMI, TFS, FUE, IBZ and MAD. and also all the SKI flights.
when people who dont normaly book many mini breakes and holidays see the normal priced flights Ryanair offer they are still more likely to book a Ryanair flight as many flights, dates and destinations cost alot less than people think, even without the 1p flights
So to sum it up - it gets people looking at what FR have to offer.
Join Date: Aug 2006
Location: Europe
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Right, it's an old good trick, a "catchy" one. But alongside, FR should try also other marketing variations to get the broader spectrum of passengers. The need to ground more and more planes can be interpreted as a kind of defeat.
Join Date: Jul 2007
Location: MCT
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FR in Italy
I don't think it will be granted more slots in Ciampino even now.
Suzeman
Join Date: Aug 2006
Location: Europe
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the EU slot allocation rules
Join Date: Aug 2006
Location: Europe
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The source? If you understand Italian (I do comprehend a bit), look here. The main sense: A new civil airport in Viterbo will replace the Ciampino airport in 2011 and within the next 15 years will serve 12 million passengers a year. When the new airport in Viterbo opens it will intercept all the current 5 million passengers from Ciampino, the latter will be used only for the institutional and private flights.
Ecce Homo! Loquitur...
Torygraph: Ryanair plots transatlantic price war
Ryanair is preparing to trigger a transatlantic fares war as it seeks to cash in on the crisis engulfing the aviation industry.
Low cost flights could be run from Stansted, Prestwick and Birmingham to New York under the airline's plans. They would be operated by a new company, which Ryanair would set up purely to take on the established airlines on the route.
Senior executives at Ryanair first floated the idea of entering the transatlantic market more than a year ago. But at the time it appeared to be little more than a pipe dream. But soaring fuel prices over the past 12 months and more than two dozen airline failures have dramatically changed the landscape making it far easier for Ryanair to enter the market.
With the industry bracing itself for a number of airline mergers, Ryanair now believes it will be harder for the European Union to block its bid for Aer Lingus, the Irish national flag carrier. "I think the whole European agenda has changed," said Howard Millar, Ryanair's deputy chief executive. He added that should the bid be approved the new carrier would use some of the 15 long-haul planes Aer Lingus has on order for the new service.
In addition the Ryanair offshoot is ready to hold talks with leasing companies over the possibility of acquiring some new Boeing 787 dreamliners. This has become possible because of the slump in the airline industry, which is expected to bring down the cost of leasing aircraft.
Even though it could take a few years before the new carrier begins operating, it is now clear that the strategy is at an advanced stage, with Ryanair talking about the type of fuel-efficient aircraft it would need.
Underpinning the company's plans is the belief that other weak carriers will go to the wall over the next few months. "This industry is in a rapid period of change. Smaller carriers will not survive as Europe moves towards recession," Mr Millar said, adding that Ryanair planned fare cuts this winter to "help a few carriers on their way" to failure.
In the short term, Ryanair expects to offer passengers the chance to make mobile phones on some of its aircraft from next month.
The company also plans axeing some of its 15 French routes during the winter, but Mr Millar declined to say which services were at risk.
Ryanair is preparing to trigger a transatlantic fares war as it seeks to cash in on the crisis engulfing the aviation industry.
Low cost flights could be run from Stansted, Prestwick and Birmingham to New York under the airline's plans. They would be operated by a new company, which Ryanair would set up purely to take on the established airlines on the route.
Senior executives at Ryanair first floated the idea of entering the transatlantic market more than a year ago. But at the time it appeared to be little more than a pipe dream. But soaring fuel prices over the past 12 months and more than two dozen airline failures have dramatically changed the landscape making it far easier for Ryanair to enter the market.
With the industry bracing itself for a number of airline mergers, Ryanair now believes it will be harder for the European Union to block its bid for Aer Lingus, the Irish national flag carrier. "I think the whole European agenda has changed," said Howard Millar, Ryanair's deputy chief executive. He added that should the bid be approved the new carrier would use some of the 15 long-haul planes Aer Lingus has on order for the new service.
In addition the Ryanair offshoot is ready to hold talks with leasing companies over the possibility of acquiring some new Boeing 787 dreamliners. This has become possible because of the slump in the airline industry, which is expected to bring down the cost of leasing aircraft.
Even though it could take a few years before the new carrier begins operating, it is now clear that the strategy is at an advanced stage, with Ryanair talking about the type of fuel-efficient aircraft it would need.
Underpinning the company's plans is the belief that other weak carriers will go to the wall over the next few months. "This industry is in a rapid period of change. Smaller carriers will not survive as Europe moves towards recession," Mr Millar said, adding that Ryanair planned fare cuts this winter to "help a few carriers on their way" to failure.
In the short term, Ryanair expects to offer passengers the chance to make mobile phones on some of its aircraft from next month.
The company also plans axeing some of its 15 French routes during the winter, but Mr Millar declined to say which services were at risk.
Join Date: Feb 2005
Location: Finland
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In the middle of another round of free flights sale I can read on a Finnish forum:
" - The flight from Tampere to Milan was fully booked, we didn't get any tickets!".
" - Oh really? Recently we didn't have any problems getting the cheap tickets. Return flights with Ryanair costed us just 250€ pp.
. But you know what? Half-way to Milan they run out of ALL alcohol beverages aboard. How could it happen?"
.....
Don't know where to put some planes?
" - The flight from Tampere to Milan was fully booked, we didn't get any tickets!".
" - Oh really? Recently we didn't have any problems getting the cheap tickets. Return flights with Ryanair costed us just 250€ pp.
. But you know what? Half-way to Milan they run out of ALL alcohol beverages aboard. How could it happen?".....
Don't know where to put some planes?
Join Date: Nov 2000
Location: Dre's mum's house
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pee
It is well known that the Finns will empty the aircraft of alcohol ASAP.
I used to work for Air France: we would typically empty the bar for the southbound and northbound flight on the HEL - CDG sector!!
There isn't a company in the world that can deal with the Finns' predilection to alcohol.
It is well known that the Finns will empty the aircraft of alcohol ASAP.
I used to work for Air France: we would typically empty the bar for the southbound and northbound flight on the HEL - CDG sector!!
There isn't a company in the world that can deal with the Finns' predilection to alcohol.
Join Date: Aug 2006
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...but it means a good business for the airline that SELLS these drinks.
In that context, what is the reason that Finland has so low penetration of lcc's so far (few routes, one destination)? Are you Finns that much devoted to Finnair or something? Nevertheless, looking at some FR results it's hard to justify such an explanation. The Finnish routes are on top of Bremen and HHN statistics, excellent loads from BGY... no development, though.
In that context, what is the reason that Finland has so low penetration of lcc's so far (few routes, one destination)? Are you Finns that much devoted to Finnair or something? Nevertheless, looking at some FR results it's hard to justify such an explanation. The Finnish routes are on top of Bremen and HHN statistics, excellent loads from BGY... no development, though.
Join Date: Oct 2006
Location: Ireland
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You would have to wonder about putting an extra plane into shannon (it's 6th) considering it is according to them, one of only 2 bases which doesnt make a profit.
Surely they could deploy this aircraft more profitablly elsewhere. TMP, BGY, TSF...anywhere
Surely they could deploy this aircraft more profitablly elsewhere. TMP, BGY, TSF...anywhere
Join Date: Jul 2006
Location: Europa
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RTÉ Business: Ryanair gives and takes on Shannon routes
I am shocked that they are scrapping East Midlands though. Sure the route has been under performing, but partly because of the ORK-EMA service which will soon be history.
Also reducing Luton will increase fares to London as Ryanair have a monopoly on the Shannon to London market
The new routes will start in November. Ryanair also said the placing of a new plane will result in more weekly departures to destinations like Bristol, Edinburgh and Paris.
However, the airline is scrapping its Shannon-East Midland route and it also reducing capacity on the Luton route from October 31 to facilitate the two new services.
However, the airline is scrapping its Shannon-East Midland route and it also reducing capacity on the Luton route from October 31 to facilitate the two new services.
Also reducing Luton will increase fares to London as Ryanair have a monopoly on the Shannon to London market
Join Date: Jul 2007
Location: East Midlands
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Let's face it, FR's move to EMA was mainly aimed at obtaining from BHX a deal similar to those they have squeezed out of other airports; having achieved this it is now becoming obvious they are focusing their attention in the Midlands on BHX and the airlines operating from there.
In future I expect FR to only base sufficient aircraft at EMA to enable them to operate those routes which are in direct competition with WW and EZY.
I suspect that the management at EMA, when they soon start to see their pax figures decimated, will be wondering if it was such a good deal for them after all - and as a result of FR's ruthless tactics perhaps the BHX management may ultimately feel the same way too?
In future I expect FR to only base sufficient aircraft at EMA to enable them to operate those routes which are in direct competition with WW and EZY.
I suspect that the management at EMA, when they soon start to see their pax figures decimated, will be wondering if it was such a good deal for them after all - and as a result of FR's ruthless tactics perhaps the BHX management may ultimately feel the same way too?
Join Date: Jul 2006
Location: Cork, Ireland
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Shannon Developments
SNN-Hahn again! This route has already been axed twice and yet they are having another go at it! When will they realise that the route just doesn't work? Launching it yet again is only going to damage yields on their Kerry-Hahn service. Yields on that route are only just after recovering from the last attempt at SNN-Hahn.
SNN-Newcastle! They couldn't be more predictable if they tried. I don't think Jet2 on Cork-Newcastle will be the pushover Ryanair think they will be. Jet2 are much better known in the Newcastle area than Ryanair who currently operate just 2 routes from Newcastle. Also Jet2's smaller 733s will be much easier to fill during the winter than Ryanair's 189 seater 738s.
Ryanair management seem happy to just keep throwing more money at their loss making Shannon base. Michael O'Leary has publically stated than Shannon is one of just two Ryanair bases across the entire Ryanair network that is lossmaking, yet they keep basing aircraft there!
SNN-Newcastle! They couldn't be more predictable if they tried. I don't think Jet2 on Cork-Newcastle will be the pushover Ryanair think they will be. Jet2 are much better known in the Newcastle area than Ryanair who currently operate just 2 routes from Newcastle. Also Jet2's smaller 733s will be much easier to fill during the winter than Ryanair's 189 seater 738s.
Surely they could deploy this aircraft more profitablly elsewhere. TMP, BGY, TSF...anywhere
.