JETGO Cancel Sydney - Roma - Sydney
 

Notwithstanding the rationale behind the decision, how do you get to within 10 days of launching and wind up in this position!?

To my knowledge there is no head of sales and marketing, a role which does a lot to eliminate this very situation.

RPT is a marketing exercise more than anything else. With respect, these guys aren't marketers and without seriously skilled people, backed by substantial capital, Jetgo will simply mush along like a stalling Cherokee. That would be such a shame.

And I'm not in the camp that says leave them alone, they're having a go etc. etc. Not at this level. This is the big league, where staff, customers and suppliers depend on good management to make great decision every day. Whether Jetgo managers realise it or not, they are marketing their business in every action they undertake. And, most importantly, people buy why you do what you do, not what you do.

When you market well you sell well, and when you sell well you create revenue. Delayed launch dates, delayed aircraft arrivals, a cancelled route announcement - terrible public relations. It may not mean game over just yet, but certainly its not game on either.

Sorry, but I think they've missed the resources boat.

How much longer before construction is finished at Curtis I? Your lucky to need 10% of construction workforce numbers to run LNG.

Jet Stop!
 

Abandon RPT altogether or they won't survive. Simply can't put small jets on turbo prop sectors and compete.
The business has no commercial management so Not sure who has done the research, due diligence etc and would suggest they replace them before it's to late

"Not sure who has done the research, due diligence etc and would suggest they replace them before it's to late"

Justa Dash, be sure to discuss this with them when you have your interview with them after your Dash 8 gig closes up the end of the year. Something about stones and glass houses come to mind. Jetgo are at least interviewing the Brisbane Skytrans guys and gals whom have applied in an attempt to keep them employed and mortgages paid... What a F***** Grub, have a heart to your fellow aviators out there before you go bagging the opposition.. as if the industry isn't unsettled enough..

Mcdonal makes a good point and so does Justa Dash. Bagthrower, you lost me at 'What a F***** Grub'.

a business decision had to be made
 

12/10 Announce Sydney Roma new route start 11/11
09/11 Postpone Sydney Aroma new route start 1/12
20/11 Announce axe of Sydney Roma new route

Axing of Roma service cannot be blamed on "a slow response of bookings" or can it be blamed on the "decline of future projects". The decision to start services to Roma would be "one that has not been made lightly". A "decline in future projects" would have been news when the new route was initially announced.

The axing of Roma route is down to a flawed business decision, which has been made lightly, with poor commercial planning, and weak sales promotion - ask a travel agent...

Hope the planning for the other routes is better thought through.

Who at Jetgo is the network planner, revenue planner, commercial planner? - the buck stops with you!

Am trying Gladstone route on the first week! Don't cancel it boys!

Another thing to consider is passengers and their Qantas Club (and lesser extent Virgin Lounge) membership. Many Roma and Gladstone fluro-shirt travellers won't give these perks up to fly with another airline, even if there are slight cost or time advantages.


And yes, Jetgo's promotion has been very average - the only thing I've seen is the odd Faceb00k post about it.

bag throwers Quote:
Jetgo are at least interviewing the Brisbane Skytrans guys and gals whom have applied in an attempt to keep them employed and mortgages paid... What a F***** Grub, have a heart to your fellow aviators out there before you go bagging the opposition

Thanks for your kind words Bagthrower, would seem that my constructive post is consistent with the theme of this thread, perhaps you may have misconstrued the message somewhat!

Never mind, no won't be leaving the fishing up here, 340 or 1900 will afford the lifestyle I prefer thanks

Seemed to work in the USA and Europe!

I was in RMA just recently and they were all over the radio, newspaper and billboards.

The brakes have come on in Roma much quicker than expected and caught a lot of people by surprise. I was talking to a rental car guy and he was saying they are hurting badly.

Small jets on turboprop routes only worked because they had the support of large major airlines but has fuel prices started to increase most of the CRJ's/ERJ's have been replaced with turboprops (Q400's) or larger jets to lower the seat mile cost.

perhaps security at RMA end would have cost a fortune, with minimum hours etc.

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Max C Max C is offline
Member

Talking to the Roma ground staff the other day, they said that several of the first flights had little (under 9) to no passengers booked.

Spot on, and the fact that the greedy council refused to cut them a break on the passenger tax's of $43 per person PLUS a landing fee of $370...

Is it the local shire council's obligation to subsidise start up airlines at the risk of upsetting those established operators currently paying full whack and providing reliable service?
Not with my rates, thank you. Level playing fields, user pays and all that.
Due diligence would mean they should have known the costs. What they apparently badly miscalculated was the demand. Low loads are usual when a start up airline kicks off. The public have been burned often enough in the past to want proof of reliability before they will change their travel patterns.
Very deep pockets needed here, me hearties.

Jetgo would have known the fees before they announced the route, so you can't blame the council.

This surprise downturn was forecast over a year ago
Same as for GLA

Jetgo USA I hear? Aircraft heading off shore or expansion ?

JetGo Australia's new US venture, JetGo America gets first E135 - ch-aviation.com :ok:

Nice way to find a home for the Oz leased machines that don't have a home I guess. Leasing companies can be vicious if you try and break the lease and hand back early....