QF's NEW UNIFORMS
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QF's NEW UNIFORMS
New Qf uniform......have a look at the pics on the qantas website @ QF uniforms and slideshow
IMHO There are some rather revolting designs in the female dress department.......... Maybe it was designed to cover spew stains ????????Or maybe they are trying to relive the fashion mistakes of the 1970's?????
The following is a Sydney morning herald article. Of note is the remarks about the techies new uniforms.............Despite the assurance from Qf management that there would be no new flight crew uniform.
Qantas gets out its little black dress[/
By Valerie Lawson
June 28 2003
The 2003 designs and, below from left, styles from 1948-59; 1959-64; 1969-71; and 1974-85. Main photo: Robert Pearce
In six decades of fashions on the flight deck, we've had coral, aqua, flower power yellow and the last hostie hat, a red striped horror from the 1970s nicknamed "the redback spider".
But now, Qantas has faded to black. The airline's new uniforms, unveiled yesterday, are corporate, conservative, stretchy and skinny. And almost all are black or pale black (charcoal).
There is, however, one extroverted option for female staff, a shiny, shirt-waisted dress, printed all over with an indigenous design of dots and boomerangs.
Most women of average size will look like a souvenir cushion in this. So expect the majority of female crew and ground staff to opt for black, either a dress or suit, when staff change to the new styles in September.
At the Sydney launch, models and airline staff showed 24 mix-and-match variations of the new uniform, from black pants suits for female and male pilots, to the favourite item of the designer, Peter Morrissey, an elegant little black dress with slim black belt.
Both dresses and black have been absent from Qantas ranges for decades.
In the many changes of uniform since the World War II, blue has been the favoured colour, from the dark blue military look of the late 1940s, to the aqua suits of the trolley dollies in the 1960s, to the royal blue suit with redback hat of the early 1970s.
The current uniforms, designed in 1994 by George Gross and Harry Who, are boxy, double-breasted, big-shouldered, and sport an army of gold buttons.
The new look is narrow, single breasted and discreet, apart from the print, reminiscent in its busyness to the Pucci print jersey shirt dresses worn by Qantas staff from 1974 to 1985.
The boomerang print, in either brown, blue or rust, was designed by Balarinji, the company that created the Aboriginal design on the exteriors of some Qantas planes. Called Wirriyarra, translating as "my spirit home", the uniform print also appears on scarves and ties. The pilots, however, will wear plain black ties - and hats - symbols of authority and sobriety.
The secretary of the international division of the Flight Attendants Association, Johanna Brem , said members had had no input into the uniform design.
"The only issue we raised initially was that it didn't have short-sleeved shirts for male flight attendants. That has been rectified."
It is understood, however, that male crew on short-haul flights have been given a quota of 50:50 long- and short-sleeved shirts, despite some protests.
Tucked away in a fact sheet from Qantas is a note on the manufacture of the uniform.
"Dowd Corporation [the supplier] has advised Qantas that to obtain the highest possible quality cost effectively, it is necessary to undertake the majority of the manufacture offshore."
But while the fashions of the spirit of Australia airline may be made in China, at least the sheep, the source of the suiting fabric, are Australian.
SMH Article
What was Morrissey thinking?
IMHO There are some rather revolting designs in the female dress department.......... Maybe it was designed to cover spew stains ????????Or maybe they are trying to relive the fashion mistakes of the 1970's?????
The following is a Sydney morning herald article. Of note is the remarks about the techies new uniforms.............Despite the assurance from Qf management that there would be no new flight crew uniform.
Qantas gets out its little black dress[/
By Valerie Lawson
June 28 2003
The 2003 designs and, below from left, styles from 1948-59; 1959-64; 1969-71; and 1974-85. Main photo: Robert Pearce
In six decades of fashions on the flight deck, we've had coral, aqua, flower power yellow and the last hostie hat, a red striped horror from the 1970s nicknamed "the redback spider".
But now, Qantas has faded to black. The airline's new uniforms, unveiled yesterday, are corporate, conservative, stretchy and skinny. And almost all are black or pale black (charcoal).
There is, however, one extroverted option for female staff, a shiny, shirt-waisted dress, printed all over with an indigenous design of dots and boomerangs.
Most women of average size will look like a souvenir cushion in this. So expect the majority of female crew and ground staff to opt for black, either a dress or suit, when staff change to the new styles in September.
At the Sydney launch, models and airline staff showed 24 mix-and-match variations of the new uniform, from black pants suits for female and male pilots, to the favourite item of the designer, Peter Morrissey, an elegant little black dress with slim black belt.
Both dresses and black have been absent from Qantas ranges for decades.
In the many changes of uniform since the World War II, blue has been the favoured colour, from the dark blue military look of the late 1940s, to the aqua suits of the trolley dollies in the 1960s, to the royal blue suit with redback hat of the early 1970s.
The current uniforms, designed in 1994 by George Gross and Harry Who, are boxy, double-breasted, big-shouldered, and sport an army of gold buttons.
The new look is narrow, single breasted and discreet, apart from the print, reminiscent in its busyness to the Pucci print jersey shirt dresses worn by Qantas staff from 1974 to 1985.
The boomerang print, in either brown, blue or rust, was designed by Balarinji, the company that created the Aboriginal design on the exteriors of some Qantas planes. Called Wirriyarra, translating as "my spirit home", the uniform print also appears on scarves and ties. The pilots, however, will wear plain black ties - and hats - symbols of authority and sobriety.
The secretary of the international division of the Flight Attendants Association, Johanna Brem , said members had had no input into the uniform design.
"The only issue we raised initially was that it didn't have short-sleeved shirts for male flight attendants. That has been rectified."
It is understood, however, that male crew on short-haul flights have been given a quota of 50:50 long- and short-sleeved shirts, despite some protests.
Tucked away in a fact sheet from Qantas is a note on the manufacture of the uniform.
"Dowd Corporation [the supplier] has advised Qantas that to obtain the highest possible quality cost effectively, it is necessary to undertake the majority of the manufacture offshore."
But while the fashions of the spirit of Australia airline may be made in China, at least the sheep, the source of the suiting fabric, are Australian.
SMH Article
What was Morrissey thinking?
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Black!!!!!
Now there's a colour nobody would of thought of!
Now I understand why Morrissey gets paid so much.
I couldn't have thought of black with matching black myself.
Never seen anyone wear delightful and refreshing black before!
Truly inspirational!
"Welcome to Oz, Beautiful one day,.......perfect the next......don't worry about us being dressed for a funeral.............enjoy your holiday!!!???"
Now there's a colour nobody would of thought of!
Now I understand why Morrissey gets paid so much.
I couldn't have thought of black with matching black myself.
Never seen anyone wear delightful and refreshing black before!
Truly inspirational!
"Welcome to Oz, Beautiful one day,.......perfect the next......don't worry about us being dressed for a funeral.............enjoy your holiday!!!???"
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I think the uniform looks FANTASTIC! If you have a look at the Cabin Crew forum, you will find that most of us are really looking forward to wearing it.
Black is a great colour choice. Its a great colour for hiding any drink stains.
Once again Morrissey and QF, well done! cant wait to wear it with pride!
Black is a great colour choice. Its a great colour for hiding any drink stains.
Once again Morrissey and QF, well done! cant wait to wear it with pride!
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Sound economic management priorities and practices
Gotta shed thousands of jobs cause of 'the downturn' but can afford to implement a new uniform.
Jeez, that's really gonna help gain extra market share or turn a profit.
Jeez, that's really gonna help gain extra market share or turn a profit.
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Ferris,
I think with all the boomerangs on the dress we will just keep coming back into the cabin!
Col water,
my thoughts were the same regarding getting new uniforms when the industry is going through turmoil. The new uniforms have been in the makings for quiet some time, well before the "supposed" downturn in the company had started. I guess they had contracts to stand by.
I think with all the boomerangs on the dress we will just keep coming back into the cabin!
Col water,
my thoughts were the same regarding getting new uniforms when the industry is going through turmoil. The new uniforms have been in the makings for quiet some time, well before the "supposed" downturn in the company had started. I guess they had contracts to stand by.
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Surely invisibility could be good....
The 50+ year old blond hag, with her hair pulled back to stretch the wrinkles out of her face, chewing gum like a queensland jackeroo whilst doing the safety demo on the QF 18 (Senior Sydney CC from Paris/Rome) the other day could have done with some invisibility!!!
I was to intimidated to press the call bell she was so evil looking!
Seriously though, chewing gum while doing the safety demo, really did look unprofessional.
The 50+ year old blond hag, with her hair pulled back to stretch the wrinkles out of her face, chewing gum like a queensland jackeroo whilst doing the safety demo on the QF 18 (Senior Sydney CC from Paris/Rome) the other day could have done with some invisibility!!!
I was to intimidated to press the call bell she was so evil looking!
Seriously though, chewing gum while doing the safety demo, really did look unprofessional.
Moderate, Modest & Mild.
Japan Air Lines (JAL) have had a black uniform for cabin crew (including a brown apron) for decades - as have conventional waitstaff (prior to the era of gender neutrality - waiters and waitresses) traditionally worn "black and whites", both colours being "timeless".
However I'm sure that Mr Morrissey presented more than just the collection shown here, and that the final choice was an "executive" decision.
There was undoubtedly a full (well paid) committee formed to deliberate over such a decisive marketing ploy..."The QANTAS Committe for Uniforms", whose final recommendation was presented to upper level management prior to this Press Release!!
Now how many pax actually change airlines because they are tired of looking at the old ones...in fact, WHO really notices?? Or cares?
But why NOT squander a few million bucks, when the bottom line dictates that staff retrenchments are in order!!
Perhaps the choice of black subconciously broadcasts QANTAS management's plans for mainline QANTAS....RIP.....as Jet Connect and Australian nibble away at the edges of what was once an ALL QANTAS cake.
Will ANYONE really notice?? (Except those getting the kickbacks
)
However I'm sure that Mr Morrissey presented more than just the collection shown here, and that the final choice was an "executive" decision.
There was undoubtedly a full (well paid) committee formed to deliberate over such a decisive marketing ploy..."The QANTAS Committe for Uniforms", whose final recommendation was presented to upper level management prior to this Press Release!!
Now how many pax actually change airlines because they are tired of looking at the old ones...in fact, WHO really notices?? Or cares?
But why NOT squander a few million bucks, when the bottom line dictates that staff retrenchments are in order!!
Perhaps the choice of black subconciously broadcasts QANTAS management's plans for mainline QANTAS....RIP.....as Jet Connect and Australian nibble away at the edges of what was once an ALL QANTAS cake.
Will ANYONE really notice?? (Except those getting the kickbacks
)
Last edited by Kaptin M; 29th Jun 2003 at 03:10.
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KM, Stop it.
This industry does not need people who can count to ten involving themelves in this nonsense.
This industry is so obscure that when silkair passengers die, many dickheads say duncan did it. TSU did it. Only people with agendas think otherwise. TSU murdered, get it through all of our heads.
Sorry, and the Qantas uniform is great, just dont think you coumt.
This industry does not need people who can count to ten involving themelves in this nonsense.
This industry is so obscure that when silkair passengers die, many dickheads say duncan did it. TSU did it. Only people with agendas think otherwise. TSU murdered, get it through all of our heads.
Sorry, and the Qantas uniform is great, just dont think you coumt.
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Like the uniforms or not at least the company is susceptible to change over the years unlike our "choice bro" brethren across the Tasman.
Air NZ's uniforms look like a throwback from the early sixties,especially those really chique and modern green bowler hats!
Who knows, maybe the Air NZ board may realise that if they could afford it their 'new' uniform may include such modern accessories such as nylon stockings,bee hive hair do's and the miniskirt!!!
It only took them about 20 something years to modernise the Koru (their logo).
Air NZ's uniforms look like a throwback from the early sixties,especially those really chique and modern green bowler hats!
Who knows, maybe the Air NZ board may realise that if they could afford it their 'new' uniform may include such modern accessories such as nylon stockings,bee hive hair do's and the miniskirt!!!
It only took them about 20 something years to modernise the Koru (their logo).
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Would have to agree. The uniforms look hand me downs. Really got to wonder about the mentality of putting people in new uniforms when there are so many loosing their jobs. How about spending money on customer service courses instead.
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Really got to wonder about the mentality of putting people in new uniforms when there are so many loosing their jobs.
Marketing budgets are usually pretty inviolate as well.
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Blueloo,
Just wondering if you work for QF or not? You sure as hell seem to "rip" them off at every opportunity you can. First its the uniforms, then the cabin crew. I hope you are not tech crew, because I definatley would not like to be part of a team if you were in it.
And to actually go as far as to almost name the purser that was on your flight is really pathetic. Maybe her chewing gum had to do with her not being able to clear her ears. Give her some slack, and dont be so quick to judge her. My friend, we are all going to get old one day, so Id watch what you are writting about in regards to her age. I'd really be interested to see what you look like. Without a doubt, I could bet my life on it that you are no Brad Pitt. So before you slag of at others apperances, I suggest you take a good hard look at yourself in the mirror! And if you had even half a brain, you would realise that cabin crew are chosen for their personality and ability to get on with all walks of life. We are not chosen for youth or beauty. Any fool would realise that!
Just wondering if you work for QF or not? You sure as hell seem to "rip" them off at every opportunity you can. First its the uniforms, then the cabin crew. I hope you are not tech crew, because I definatley would not like to be part of a team if you were in it.
And to actually go as far as to almost name the purser that was on your flight is really pathetic. Maybe her chewing gum had to do with her not being able to clear her ears. Give her some slack, and dont be so quick to judge her. My friend, we are all going to get old one day, so Id watch what you are writting about in regards to her age. I'd really be interested to see what you look like. Without a doubt, I could bet my life on it that you are no Brad Pitt. So before you slag of at others apperances, I suggest you take a good hard look at yourself in the mirror! And if you had even half a brain, you would realise that cabin crew are chosen for their personality and ability to get on with all walks of life. We are not chosen for youth or beauty. Any fool would realise that!
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Hypoxic harry, why not take a little of your own medicine and practice what you preach about slagging people. You seem to have the same standards as blueloo, only blueloo used some colourful descriptions about a cabin crew member, which i think most passengers have experienced at some time or another at Qantas. I certainly have on many occasions.
I too think that chewing gum whislt doing a safety demo lacks professionalism. And as for clearing the ears, at that stage of the flight
(on the ground, taxiing) pressurisation should have a negligable effect.
Furthermore Hypoxic harry, try not to run off at a tangent, the topic is the new uniforms.
I too think that chewing gum whislt doing a safety demo lacks professionalism. And as for clearing the ears, at that stage of the flight
(on the ground, taxiing) pressurisation should have a negligable effect.
Furthermore Hypoxic harry, try not to run off at a tangent, the topic is the new uniforms.
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Hypoxic Harry - what are you smoking. A jumbo has how many cabin crew? 15? 17? I dont know - sitting down the back in economy, I describe a female cabin crew, who I assume is 50+ - Please tell me how that is almost naming the purser??? As I have seen in your other posts, you choose to read what you think you want to read, not what is actually there. Get a grip.
edited for typos
edited for typos
Last edited by blueloo; 29th Jun 2003 at 21:19.
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Haaaaaaaay, flit aaaatendent, u got any mor of thooooooose greeeeeen cans left down the bak! WEEEEEE got aloooooooong way to go over the reeed desert, thissssss plane got enough petrol to geeeeeeeet where were goooooing.