BMI baby in major Birmingham expansion
Join Date: Jun 2003
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Interesting one this! - if true, would seem to make sense from a business perspective. However, would be even more interesting to see what would happen to the Belfast routes. Baby currently operate to/from BFS whereas Flybe operate to/from BHD.
If BFS lost Baby it would be unlikely to make a significant impact on them. However, a loss of Flybe at BHD would have serious implications bearing in mind they are the main carrier there.
If there is a buyout, who is buying? Neither is in the strongest position at present - would a merger not be more likely?
If BFS lost Baby it would be unlikely to make a significant impact on them. However, a loss of Flybe at BHD would have serious implications bearing in mind they are the main carrier there.
If there is a buyout, who is buying? Neither is in the strongest position at present - would a merger not be more likely?
Last edited by ALLMCC; 2nd Aug 2004 at 15:58.
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So what do people see as the future for MyTravelLite? They have a lot of competition now, certainly bmi baby on the majority of their Spanish routes, and I believe they are dropping their DUB route soon too since it isn't performing as well as the others. Couple that with only three aircraft and a completely screwed business plan -- somewhere between the with-frills carrier and the no-frills carrier. On top of that, their MD has just left...
CP
CP
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I certainly wouldn't agree that MyTravelLite have a 'completely screwed business plan'. Sounds to me like they are focusing on delivering a much better service than their rivals. It's also obvious that dropping Dublin means they are working harder at being a specialist spanish operator.
Another thread today on pprune says they're tipped to survive because they aren't getting involved in the wrangling over who can be the most "low costy low cost" battle.
As to their MD leaving - bad timing agreed, but they are still in very safe hands.
Another thread today on pprune says they're tipped to survive because they aren't getting involved in the wrangling over who can be the most "low costy low cost" battle.
As to their MD leaving - bad timing agreed, but they are still in very safe hands.
Join Date: Feb 2003
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MyTravelLite have a lot of fans in the Spanish home buyers market, in that it's offering a number of destinations that have either been under-served, or over-priced in the past, such as Murcia (now a standard lo-co destination), Almeria, and offering scheduled flights to the Canaries.
Whilst the financial problems of the parent company, and the new competition on some of their routes direct at BHX through baby, can't help the situation, they do have a sound product and a good route network, so ...
Whilst the financial problems of the parent company, and the new competition on some of their routes direct at BHX through baby, can't help the situation, they do have a sound product and a good route network, so ...
