Originally Posted by
Icarus2001
Important to realise that if Oz - Europe non stop for QF is a big hit then the rest of the worlds carriers will run the flights the other way. AJ may call it a game changer but if it is then there will be others to follow. European airlines will be watching closely to see if they can copy the route. If that occurs why travel QF if someone does it cheaper or better?
Probably because the cheaper and better airlines are based in Asia and the Middle East.
A British or European airline wanting to compete on the routes would very likely not be cheaper and better.