Let's hope that 'Now' DO get off of the ground and make a success of their ideas. Using the 'supermarket' analogy - Go were Waitrose, easyJet were Tesco and Ryanair were Asda - no one is filling that Waitrose slot anymore. I'd actually question whether easyJet are as classy as Tesco - Low Cost always heads the same way - wouldn't it be nice to see something a bit more classy? Having said all of that, if Ryaniar call pile 'em high and sell 'em cheap and be high performers in Punctuality and getting better at customer service why shouldn't it be that way. Ooh I am confused but wish NOW luck!
