I've sold two aircraft shares on afors. They key is to put all the pertinent information in there. Don't leave anything out in the assumption that if a buyer is serious they will ask the price/hours/fuel consumption/whatever. Make sure you include lots of photos and a video is even better.
When showing to prospective purchasers, it's a good idea to have their appointments overlap, that way they get to appreciate that it's not just them that's chasing the aeroplane and they'll then be more motivated to make an offer.