From Crab,
"Llamaman - so where are the press releases, the statements of rescues and assistance given? Surely the MCA are not shy about their new service?
Is what used to be called military assistance to the civil community part of the new SAR service?"
In my opinion the MCA press machine hasn't fully embraced the new aeronautical world, maybe that will come in time? Or maybe they can't afford to employ a full-time media comms team akin to the way the Navy and RAF did business.
In answer to your second question; the military isn't the service provider therefore how can 'new' civilian SAR provide military assistance to the civil community? That particular niche capability available on the back of military SAR has been lost. Questions to your MP as to what has filled the gap (don't hold your breath).