All well and good setting up a task force and discussing a Heathrow route. Similar has happened at Jersey, IOM, Newquay, Plymouth, Leeds (potentially?, Guernsey, Inverness etc. Few of these regional airports got a service reinstated. Jersey did temporarily but by that time the regular fliers were well and truly converted to LGW.
Equally, BA is the only show in town and with NCL so near, not going to happen.