Dublin London City had total pax of 14K in April this year as an example.
We saw Cityjet and Aer Lingus/ JEA fight the toss on this route years ago ... Cityjet withdrew until the other two lost interest and then returned..
Re the comments about Cityflyer having lower cost base , in this instance I'd suggest it's not a big issue . BA has a brand image people will pay a premium for, coupled with its exec club it will emerge as winner. More over let's not forget BA is in it to win it so to speak , they are not sitting back and allowing BE to come in and cannibalise it's operation . BA will see this as a strategic investment and see off the competition - deep pockets, what the others don't have.
I'd call this a huge statement of intent by BA re their LCY operation ..
Last edited by EI-BUD; 27th Jun 2014 at 08:56.