PIA has always been a high maintenance contract for the airport management, not least given the airline is run more akin to a political party and changes in leadership and strategy are common. It was considered to be worth the effort as it helped the airport management and the new owners to present their case that there is life beyond Manchester. In that sense then it has been helpful and the decent loads and strong vocal support from the community has achieved the aim of proving people prefer a local option. Hopefully this can continue to be leveraged, not just for getting people to the sub-continent, but across other markets too.