The price of £105k isn't far off other existing training schemes if that is an all inclusive payment.
The CTC wings, BA FPP program and EZY MPL all mention a security bond "cost" of 69k. However if you actually want to complete the training, the cost is far closer to £105k...
The basic figures being 70k for the security bond, 20k for the foundation course, assorted living costs for two years being around 10k, and a possible type rating charge of 10k... If my maths serves me correctly that's still over 105k. I suppose the question is do they "include" a type rating and foundation skills course in that price.