Manila, Taipei and Jakarta are all examples of destinations now becoming more difficult for BA, with the rise of the Gulf carriers and Turkish, who will all offer one-stop services from multiple UK points at less than whatever BA choose to charge, the local national carrier, who will be an initial choice for many of the passengers originating in those countries, OneWorld carriers Cathay (especially) and Malaysian, who will suck up the OneWorld FF cardholders, low-yield markets (especially the first and third), and the fact that London is too far west to offer connections onward to Europe, and these points are too far east for BA to offer connections from them to the USA, because it is shorter the other way round.