MAN will be rolling out an ad campaign in the LBA catchment this week. The theme will be "your global airport - 56 miles away" and will market; long haul flights such as New York. It will be a counter to the big sales push LBA / BA are making within the trade to get people on LBA -LHR - US. Passengers from the LBA catchment make up between 30 - 40% on MAN - US so it will be an interesting battle for Summer.