Full page ad in the Telegraph travel section today (yes, that's double the size of any other newspaper) along with some paid-for celebrity endorsement, and another ad due next week, to persuade people that Friedrichshafen is a great gateway to ski resorts.
Plenty of dates with one-way fares from London below 40 pounds.
Should we therefore assume that unless sales pick up sharpish, the route won't be back for the 2013/14 winter ?
Last edited by davidjohnson6; 23rd Sep 2012 at 12:48.