I have to say, I really dislike the way some see Lgw as nothing more than a bucket and spade airport. I use it for business a lot. I find it hard to believe that if a carrier wants to serve London, they will not bother unless that can use Lhr.
I think frequent users know LGW has many business type routes, mainly from flybe, BA and easyJet, but it does remain a bucket and spade dominated operation. That is not a bad thing. The problem is simply that on the same aircraft, on the same times per day, a choice between LHR and LGW has LHR win. Aegean are stepping into the shoes of Olympic who also ran both LGW and LHR operations.