Well, they could have gone double daily on some days on MAN-BCN to attract more business pax, rather than head to head with EZY on LGW-BCN.
They could also have gone back to MAN-Jerez/ Cadiz where there is no competition.
Other destinations from MAN with no competition are Vienna, Bordeaux & Porto. It depends whether they really want to rely 100% on bucket and spade pax. Their on board product is pretty good compared to many. They do need to decide what their market is...........oh and stop messing about with the paint.