From Sandilands:
"Putting customers loyal to the Australian quality of the Qantas product onto a British Airways flight is insulting. It is an inferior product..."
Enough of this rubbish! Qantas rates no higher than BA in the current Skytrax Airline Quality rankings. Despite having well paid flight crews and doing its maintenance in-house, BA is profitable on its highly competitive international routes (it has to be because that's virtually its entire business) whereas Qantas isn't and apparently can only make money flying passengers in a cosy domestic duopoly, BA's morale boosting current advertising campaign is focused on the skill and commitment of its staff whereas Qantas is paying a fortune for full page ads this week criticising virtually every section of its employee base. And so on. Wake up guys, 82% of Aussie international departing passengers don't think the much vaunted "Australian quality of the Qantas product" (to quote Sandilands) is worth paying for. If that wasn't the case, Qantas presumably wouldn't have to resort to shifting its loyal customers onto such "inferior" partners.
And last but not least, BA's board seems to be a bit less self interested in the way that they treat their charge - despite running a larger operation, CEO Keith Williams earns roughly half of what Alan Joyce does, and during BA's recent difficulties, previous CEO Willie Walsh declined a bonus for three years - could you imagine Dixon,Joyce et al doing the same?
Last edited by Max Tow; 11th Oct 2011 at 05:09.