Sounds like Archerfield. 1) You're paying for the location (AF being an expensive place to operate from). 2) Although I don't speak for myself (because cost is of huge importance), paying an extra (say) $100 per hour for the quality of instruction/service may in fact save you money in the long run.
At a nearby operator to the school that I think you have been to, you can buy 100 hours in a C172 and still not have your GFPT. That, to me, is more criminal than charging a premium price for a premium product.