Easy to Blame Management
I guess the board has to report to the owners. (shareholders) in the real world, and make plans accordingly.
I emphasise real world, as QF's competitors reside on the same planet.
Ticket to London Sir? SQ, EK, QR, TG etc fly at least twice a day. New York? Emirates 2 times per day. etc.etc.
The difference is not just lower labour costs, it is lower taxation costs. & more efficient (less charges) airports. Buy a ZED ticket through Bahrain compared to a ZED via Sydney or London, for instance. Let me know how you feel about the difference in price.
SQ, can write down new aircraft after 4 years, QF depreciation is 7-10?
Emirates, Qatar & Etihad (to name a few) do not have any company tax liability, so their asset depreciation is up to them. Kind of a huge advantage ?
Yes we can moan about protectionism or we can change the over-regulated over mandated and overtaxed environment we call the 'lucky country'
Let's Legislate bipartisan, 1st-5th freedom rights, lets employ more civil servants to negotiate the aforementioned, lets employ more security at airports (to make it safer)???? (or should we really take a closer look at home)
Sorry (not really) for the rant.
A government that can give you every thing you want
is strong enough to take every thing you have.
-Thomas Jefferson