Well as another bit of digging turns out, I'd say with almost complete certainty that Qantas engages social media firm
thinktank media | Australia's first full service Social Media Agency
as on the Qantas twitter feed, their 'followers', after subsidiaries, the first people following are
Follow
sammutimer Sam Mutimer ENERGETIC! Director of Social Media and Speaker at Thinktank Media, I'm exploring it all! Channel 7 Social Media Resident & Mad Melbourne Demons Supporter!
Follow
thinktankmedia Ben Acott founder & director of thinktank media & Mischief Agency : full service social media agency & ad agency in Melb. DJ & Producer, Passionate about wine & fitness.
thinktank media | Australia's first full service Social Media Agency | Qantas Gets Its Twitter Wings
So it's pretty obvious Qantas has engaged a social media organisation to be their online presence.
How hard would it be to suggest that the 'comments' section on any news article posted which relates to their current wars isn't slanted by supposed public opinion which isn't really ?
Just remember the battlefield isn't transparent this time around, any and all tools are being engaged.