JB would apear to be a master at hiding his grand plan intentions by tightly controlling the desemination of information by drip feeding tid bits.
He also has the respect of the staff. There have been pieces of information, such as uniforms shared with staff before official release. Its impressive to see noone went against the wishes of the company by posting on the various forums etc. Yes I know there were confidentiality clauses but in this information era its still a pretty good effort. I hope the morale continues this current trend. Makes a day at work much easier.