Judging by the photo, they missed the EMAS- precisely the place you'd want to steer the jet.
I think you are missing the visual element here.
There is a giant red and white checkered blast fence at the end of the EMAS. One must consider that the instinct would be to steer away from the huge checkered blast fence taking over your field of vision, EMAS or no EMAS between the end of the runway and blast fence.
That is of course considering that he was in control and not hydroplaning.
VFD