It wasn't long ago, the Boeing marketing boys were joking about the delays with the A380 program, all well documented. Looking back on it, I think Airbus did get through all the problems and have come up with a pretty good product. By all accounts the A380 appears well accepted by the end users.
As for Boeing, I can't help thinking moving the head office from Seattle (its traditional manufacturing base) to Chicago at a time when the 748F & 787 projects were past the "go ahead stage" in development.. certainly did not help the cause at all, leading to a possible fragmented corporate communication breakdown.
Since the move, it appears the management of "outsourcing manufacturing components" went badly wrong.
Global Corporate Citizenship
Interesting name pops up here,
Boeing: Anna (Anne) Eleanor Roosevelt Biography
really got me wondering...... two words came to mind..
aviation & outsourcing...
