'Reaching for the sky'? - if the main way you've done that lately is to pack the place up with certain low-cost carriers (which I see on a weekly basis at Edinburgh) then it's rather more 'reaching for the lowest common demoninator'.
Edinburgh Airport's pride might be wiped off it's face when Ryanair disagrees about some airport charge and start pulling services to Prestwick (say) - as they are prone to do.