I can see where you're coming from 'tonto' but it would seem not much more than BE trying to utilise their aircraft more when they are on downtime. Look at the others announced, MAN-BOH, EDI-MSE...
I would hope that on a much reduced weekly schedule they could break even on the routes and perhaps look at other routes such as DUB in the future..
AGP on the other hand looks more promising in terms of interest from BE... Hopefuly that service is selling well as it could encourage them to add more next year.