So Jet2 made about 30m profit. Divide this by say 4m pax.
If they reduce all fares by 8 quid, they go into the red.
Will a reduction of 8 quid stop them from being accused of being too expensive and pax being ripped off.I think not.So they must make other cost cuts to be more like Ryanair and no longer like Jet2.
I think they have a very good business model and they deserve support for what they have done for LBA and local travellers.It will be a sad day if they fail but they could if they respond to accusations of ripping off pax when they are treading such a fine line.