Most of these press releases are generated by FlyBe in MOL-style to simply shun off ASW. Both airlines know they're up against it competing between NQY and LGW.. FlyBe are just antagonising the press etc.
The difference is that we can't see Baby doing the same, because the impression we get is that they're not exactly trying to compete. They're both going for different markets; BMI the bucket and spade market, and ASW the businessmen from BRS- mainly!