What hope do we in the aviation industry have, when a decade or so of price cutting has the punters convinced they can fly on an extremely sophisticated peice of machinery, flown by highly trained and tested crew under the control of an air traffic service that considers a risk of something by 10 to the minus 9 is excessive - for the price of a few burgers.
Where will it end? What will cause the turn around?
I dunno. Maybe this belongs on the "greed" thread.
P.S. I plead guilty to trying to take a 1p Ryanair flight. It was cancelled. More fool me.