When it comes to quotes like this
Bye bye baby baby bye...
Baby will need its nappy changing now...
Some people seem to forget that a couple of years ago FR moved in the the birth place of WW EMA, Has WW shut up shop at EMA? NO! (and don't forget WW competes against both FR an U2 at EMA)
FR and WW are two completely different airlines in the way they operate and there is very little overlap in the routes currently operated by WW and the ones announced by FR, not forgetting WW mainly flies in to main airports as opposed to secondary airports preferred by FR. As with EMA the baby will hold its own at BHX it's there biggest base and they nearly have the number of A/C based in BHX right now that FR plans to have in 5 years time so in one respect WW is already one step ahead in having an established customer base with access to one of the UK's most generous reward programs (bmi diamond club). There is space for all 3 airlines (WW, BE and FR) to co-exist at BHX and competition is good for the market as for WW management I don't think they will be shocked at this news but they will ensure the baby lives to fly another day I would expect further expansion to be on the cards for all WW bases.