Crikey, we in the light blue have an over-inflated opinion of ourselves. An Army helicopter is just as complicated (AH potentially more so with sensor integration and weapon systems, combined with relative inexperience of type) as an RAF one, and I respectifully suggest that it is the helo boys and girls that are most entitled to whine about being busy.
Comparing like for like, the Army manage to generate aircraft and maintain appropriate levels of fitness. It is my perception that the RAF generally do the same in the Helo world, so just who is it that is whining here - surely not the extremely over-worked and over-deployed fast-jet world.
Bored now, get on with it people, show a backbone, demonstrate some leadership and inspire your airmen to want to get fit. Find time for them to do that, negotiate downtime if possible - don't say it isn't possible without trying first.