Once again today was a "Good"
Marketing day for Mango...
As the saying goes: "Even bad publicity is good publicity"
Now if the other LCC guru's would just keep shut, they would not earn Mango half the publicity they do.
Full investigation and report in the Sunday Times page 5.
First item on Carte Blanche followed by 30min report plus live interview with Nico Bezuidenhout on SABC 3's Interface.
The best of them all is Mr. Novick jnr - what a bright spark he is.
Categorically claiming that Kulula was and still is the cheapest in the market...
This after the Sunday Times proved that even apart from the current price war (of which 1Time is/was the cheapest), Kulula remains the most expensive by R200 to R400.
The best mathematical excellence by Mr. Novick was also shown on both Carte Blanche and Interface.
"We as a company (including employees), pay R250 million per year in taxes. What concerns us is that R100 million of
our money was used to start Mango..."
Even if Mango was started with taxpayers money as everyone would like to believe, I do suggest you fire your Accountant or Standard 4 maths teacher...
2006 SARS Income Budget = R446.4 billion
Kulula's contribution @ R250 million (including employees) = 0.0538%
Thus Mr. Novick, you only coughed up R53 800 at worst in order to give all taxpayers a fair share, which I am sure is what the Government would have done.
