Spot on Neville!
Rebranding is the word and it's set to happen within 3 years!
I can hear it now.
"Yes... well my father was a Qantas captain as was my grandfather and my great grandfather was a captain in the merchant navy so I was always destined to be a QANTAS pilot.... So where did you come from captain?........ Say again please.... it almost sounded like you said Impulse!"
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