I agree that 10k is a somewhat meagre salary for the newly initiated, but there are still plenty of applicants because the rewards are clear and gauranteed if you can make the cut. In terms of this scheme not attracting the right applicant my opinion is that this is slightly off the mark as it would bring people in that are instilled with the dedecation and determination needed to make a contribution. Also if it does only appeal to the youngsters then it is fact that they are more pliable and can be moulded easier into a successful ACTO than someone older and set in their ways.
Im sure your management cant justify flinging thousands at someone just to end up with no return, you have to recognise that as good business scense.
How many of yous have had a whip-round for the newbies? not many me thinks.