It is important that people can and do relate to these images.
What we do is immense fun and very rewarding, but as these pictures show ... it's not a game.
(inexperienced) Customers generally think that helicopters can go up, down, left right, spin around etc with impunity and can ask some bizarre things, and apply pressure to have them done. "We're spending a fortune on this shoot ... "
"are you spending as much as $10m, cos that's what the compensation will cost..."
With even third hand experience of accidents it becomes much easier to say no.
I find that explaining to them that if we fly this particular sequence or manouver over this particular spot, we might not get home to see the kids, but it's a fine line between resetting their expectations and parameters and putting them off completely.
How do others do it?