Originally Posted by
virginblue
Sure. I did not say "just P2P", I said they had to rely on P2P to a greater extent than the incumbents because of their smaller network.
Anyway, BMI had to fill 1.200 seats a day, not just 150 like Flybe. I am not saying that the idea is brilliant or even feasible, but obviously Flybe hopes that they can carve out a niche in what is one of the busiest city pairs in Europe. Which will, probably, depend on things like pricing - not just by looking at the overall fare bucket, but also at the availability of cheapter tickets booked a short notice etc. etc. What I find more perplexing is a route like LBA-LHR.
I know, however codeshares are not all they are cracked up to be. bmi used to get £50 per codeshare flight, sometimes flights were booked full of them, often these are done way in advance meaning the Business man couldn't get a booking close to dep.
Part of the reason BMI ran a business class on domestics.
So whilst codeshares seem a good way to fill a flight they aren't a money maker