British Airways values and standards
Given the awful way staff have been treated at British Airways resulting in widespread condemnation of the company has the time now arrived when the title British should be removed from this business ?
Does the organisation and its culture reflect the true values and standards of the British people ?
The underlying essence of being British might amongst many things be viewed as having an underlying sense of fair play and given that the company is really an international group of businesses should we continue to allow the operations of this business to be associated with our national identity when its corporate, standards, goals and values seem to differ and contrast so much from the traditions of our national culture ?
Was the privilege of being called British Airways natural when it was a Nationalised asset ?
However now that it is part of a global group of companies is it appropriate that the business continues to wrap itself in our national flag and continues to call itself British ?
Does concept of being British involves identification with values and standards which are of much deeper significance and permanence than mere short term corporate expediency ?