Comparing the 1972 route map with the 2019 one almost all of Europe has gone, the Middle East has gone, no flights to the sub-continent, and been there has been partial replacement by flights to East Asia
I take the points about domestic - but never underestimate just what people will put up with to save $10.............
Internationally Chinese airlines will continue to grow and might bring serious pressure on those Chinese routes.
To my mind Project Sunrise is quite a clever response to their problems - if your main market is UK or US to Australia then by flying direct you are doing something your main opposition (SQ, Qatar, Emirates etc) can't compete on and may never be able to compete on.
Not too sure about the benefits of the vast QF Loyalty scheme - I suspect it puts bums on seats but is diluting the income - especially when those points are used to upgrade to Business or Prem Econ.
