Originally Posted by
Plane.Silly
Nice idea, but a bit of a long shot. Vast majority of units head south, not north (unless you count the return leg...)
If they did, they probably try LBA/MAN first, as they do with LRH/EGC. With that trial in the 1st year, it would be bare minimum 2020 before they started from BHX, plenty of time for others to jump on the opportunity.
Having said that, Maybe Jet2 need to have a bit more faith in BHX? would certainly help diversify their portfolio and take advantage while they can
Don't necessarily agree that LBA or MAN needs to be trialed first; MAN already serves ARN, and BHX already has a track record (from MON) of being able to put bums on seats on this route, and frankly, that they did surprised me - I thought it would fail to perform. Agree that any move by Jet2 would probably not before 2020 unless they find some more aircraft to put into BHX, and they are growing here already very fast.
The real question is whether Jet2 management is happy to be primarily a bucket and spade carrier, or really wants to diversify into other markets that offer both business and leisure opportunities. They may well be of the opinion that the current model works, is successful and "if it ain't bust, don't fix it". If they decided to diversify there are a number of routes that could work, not only from BHX but also from LBA / NCL and possibly STN.