Getting to the stage when why would you want to fly with BA when they now have a similar product to low cost carriers.
They give their 777 cabins a seriously much needed upgrade with brand new seats, new IFE systems, new lighting and add wifi yet they get slated? Yes they have added an extra seat per row in economy, but this is only on par with the likes of Emirates and the majority of other 777 operators these days, yet i don't hear many people slating them. I suppose its all part of perception from the media and it all coming at a time where BA have elsewhere been looking at reducing services? As for their World Traveller economy cabin, I think together with these new interiors they actually have a very strong and solid product... for now.