Situation Regarding The Flight Centre at Halfpenny Green
Join Date: May 2001
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I am afraid that companies frequently reincorporate with the same or a similar company name but a different company registration number, in order to retain goodwill from their prevous incarnation but without any of the liabilities. I did it myself when buying out one of my competitors some 20 years ago.
No idea whether that is the case here, but if a limited company , then a check of company registration numbers at companies house might indicate the situation
No idea whether that is the case here, but if a limited company , then a check of company registration numbers at companies house might indicate the situation
Join Date: Nov 2004
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Absolutely - the "new" HGFC is a trading name of another company, while the now dissolved HGFC did indeed have its roots in 1992. I'm not sure that a new company claiming to have been established since 1992 is quite correct though!
Join Date: Jan 2008
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Flybymike,
All you say is true, but that does not allow the new company to present "false representation" through its marketing, either directly or by implication. To do so would invite a visit from Trading Standards.
Under "news" on their website it makes the situation clear, but in doing so points out that the present Halfpenny Green Flight Centre has nothing to do with the previous Halfpenny Green Flight Centre (hence the instruction not to bother turning up with "old" gift vouchers).
At best the website is confusing, at worst it is an attempt to give a new company a longevity it has not yet earned (irespective of whether or not it is the same pilots and aircraft).
I have no idea if this crosses the boundaries of acceptable marketing (not an expert in this area) but does that matter? Surely a prospective customer enlightened enough to check the company history would wonder about the ethical nature of this claim???
PS I am not in any shape or form associated with the aviation training industry in any capacity, merely an interested onlooker.
All you say is true, but that does not allow the new company to present "false representation" through its marketing, either directly or by implication. To do so would invite a visit from Trading Standards.
Under "news" on their website it makes the situation clear, but in doing so points out that the present Halfpenny Green Flight Centre has nothing to do with the previous Halfpenny Green Flight Centre (hence the instruction not to bother turning up with "old" gift vouchers).
At best the website is confusing, at worst it is an attempt to give a new company a longevity it has not yet earned (irespective of whether or not it is the same pilots and aircraft).
I have no idea if this crosses the boundaries of acceptable marketing (not an expert in this area) but does that matter? Surely a prospective customer enlightened enough to check the company history would wonder about the ethical nature of this claim???
PS I am not in any shape or form associated with the aviation training industry in any capacity, merely an interested onlooker.
