Someone asked. According to this link Nigel Bradshaw is an engineer.

http://www.gulabin.com/armynavy/pdf/...ls-Current.pdf

More Airships than "airships" as it were.
Do the former outnumber the latter, much as admirals outnumber ships?

For what it is worth, many of the Millennials (those born after 1984) that I have spoken to about this don’t like it either. They also don’t like living in some of the modern carbuncles we have built recently and called ‘Messes’ - many call the awful Daedalus Officers’ Mess a ‘Travelodge’ and those remaining at Cranwell for flying training can’t wait to get into York House Officers’ Mess.

We ignore our heritage and culture at our peril. Giving a modern twist to a heritage object or artefact is the way ahead - that is why the modern Mini is such a success and guess what, popular with Millennials!

As a brand the RAF is strong in its own right - roundel, wings, chip-bag hats, grow-bags, checking-in-not-digging-in, balanced extroversion, crab-fat blue, moustaches, Spitfires, Lancasters, equality (first in many since 1918 for womens’ roles and multi culture), technologically focussed and the ability to progress without an ‘old school tie’. Those are the so-called artefacts that make us who we are, not some ridiculous multi-coloured logo that bears little resemblance to who we really are.

Final word on the logo - dreadful :sad:

Just two in my case, but 'Bollocks' and 'WTF is that?' were the replies

Sorry for using the B word earlier.. I couldn't believe what I was seeing.

Who in the RAF thought that we needed Re-branding?

The RAF already had the strongest "Branding" possible with the famous traditional Red, White and Blue Roundel with 100 years of History and Tradition recognised throughout the World.

Unbelievable!

The problem seems to be they are trying to use RAF 100 as a recruiting tool, so are listening to the testicles that the marketing wonks tell them.

It should be about commeorating and celebrating.

And for a logo, '100' with the zeros made up of roundels would have been fine

As an ill-bred colonial, even I am amazed at this effort to link the RAF to the colours green and yellow.

You've just spent 100 years proving you are neither.

Well said that man :D

Wasn't/isn't there a disciplinary offence of bringing the Service into disrepute? If there is, it should be applied with the utmost rigour to those responsible for this absolute fiasco! It's embarrassing!

The designer should be deprived of the oxygen she is so carelessly wasting.

Led by Coley Porter Bell’s unique ‘visual planning’ methodology, the updated branding and assets for the RAF centenary are inspired by both military heritage and the need for flexible future-focused visuals. Although the classic and iconic RAF roundel is still core to the overall brand identity, its application alongside more contemporary marketing collateral shows that Coley Porter Bell has adapted the design to be applicable in a digital age.

So, the RAF is now an “overall brand identity”. I’m glad I left when it was still a fighting force. At least last night’s events have proved that the “luvvies and numpties” haven’t totally overwhelmed the true purpose of our armed forces.

For all this Bradshaw Boll@#$s, four crews today showed that we can still do the business.

Barksdale - well said - this rebranding nonsense leaves me speechless, almost. But , 5 pages on, it is still as the early posters said BOLLOCKS

Has anyone said it's bollocks yet?

I remember designing the cover for a bid about twenty years ago. One of our bright young things thanked me with some crap about how I'd captured this and subliminally suggested that and various other blandishments. When she finished I replied "oh really? I just thought it looked nice". She was a nice girl, just apt to over think things.

Perhaps in all of the (fair in my optinion) indignation on here we can all remember what happened last night.


4 Tornado crews (and the many support staff required, in many branches) put their personal safety at risk on an operation, and delivered precision munitions onto a target as part of UK Government Policy.


Its what the RAF has proudly done for the last 100 years. And hopefully will continue to do long after we have all gone.


Well done RAF I say. Best PR you can get. To do your jobs in a professional, skilled and consummate manner.


Per Ardua ad Astra.

I concur with all....Bollocks.

It is still OUR Royal Air Force. Good show lads (and lasses!) Salute!!

Be great, multi venue places such as along the south coast.

How many historic types could we get?

Pup/Camel/SE5A/Brisfit/Avro 504/DH-9 (hopefully flying shortly)

Hind/Fury/Demon/Tutor/Tiger Moth/Gipsy Moth/Rapide/Magister/Gladiator

Spitfire/Hurricane/P-51/Lancaster/Mitchell/Lysander/Blenheim/Anson/DC-3/Rapide/Harvard/Argus/Beech 18/P-40/P-36/Messenger/P-47/P-38

Chipmunk/Prentice/Proctor/Vampire/Venom/Meteor/Hunter/Gnat/Bulldog/HS125/Canberra (?)/Devon/Gazelle/Pembroke/JP/Provost/Whirlwind/Wessex (think one's about to fly again)/Basset ?

Some types would be representative of course...

It’s almost like someone had thought of that. There’s a massed parade and flypast in London on 10 July, with the flypast repeated at RIAT the following weekend. As detailed on the RAF100 website...! Sensible planning IMHO as the weather is much more likely to be favourable in mid-July than in April, as the opening ceremony of the Bomber Command Centre found last week.

At least one county knows we exist. My brother, ex-RAF and living in Oz, sent this picture, taken at dawn on 1st April.

https://www.pprune.org/members/11637...awn-perth.html

At the Cosford museum, over the two days 1-2nd, there were over 10,000 people through the doors.

I don’t envy the person facing the dilemma of who to select for the RAF 100 Hero’s: ‘shall I pick the white male who did 80 bombing missions and was awarded a raft of medals for gallantry or go for the female who’s ‘big’ in the LGBT network?’
Clearly the latter more accurately reflects the modern Royal Air Force.

Ken

This should be easy. The LGBT rep really should not make the cut unless they/she/he actually do something heroic - ie. put their life in peril for the benefit of others. I see no evidence of this.

So who in modern times would I pick - there will be plenty of good stories, with a positive equality aspect (gender, religion or sexual preference) in the last 20 years of the Operational Honours List. Someone has already mentioned Flt Lt Michelle Goodnan DFC - then there is Flt Lt Laura Nickolson DFC - plus Sgt Rachel Robinson QGM - there are many more I’m sure seeing that female aircrew have been flying for the best part of 30 years. But the 100 needs to be proportionate to the actual make up of the RAF.

Otherwise this is positive discrimination. But branding our best sports people as ‘heroes’ is an insult to our real heroes, those that have put their lives on the line. They are in the modern RAF and you don’t need to look that hard to find them...

Rant over

Totally agree, I cannot understand why it couldn't have been included at Cosford Airshow and say Glasgow. The static aircraft tour is also only up one side of the country, bar a visit to Newcastle. Poor NI do not appear to be getting anything major and Scotland very little.

What are the medals she has, one looks like a DFM, the bomber pilot amongst all the dross looks like a token Hero. One of the "Heroes" is an AC, not even out of training!

https://www.rafmuseumshop.com/pub/me...w_sticker3.jpg

They've mis-spelled "Licker". :sad::*

Looking for heroes? How about these? These are some of the Allied bomber crews* who were shot down over occupied Europe during WWII and managed to evade successfully back to the UK.

One of them was shot down on his first trip - but, despite that, he returned to 'Ops' and did 39 more. He's still with us.. but as he says, he no longer buys green bananas! :ok:

Bob Barckley (8th row down, far right) was a 22 year old Typhoon pilot - he was the first to destroy a V1 by tipping it over. He's still going strong at 97.. (disregard the comment in the link about V2s!)

Another hero is Bob Frost (top left in the photo below). He was a 19 year old tail gunner in a Wellington. From being shot down over Belgium on his 22nd 'Op', it took him just 3 weeks to cross the frontier into Spain. He's now 95 years old and he'd welcome visitors - so why not drop in if you're in the area!

Ami Court Care Home
198 Dover Rd,
Walmer,
Deal CT14 7NB

Tel: 01304 371126

* Not all Brits.

Excellent post, Sidevalve! :D

OAP

....or possibly ‘window’ as well !

Yes great post, sidevalve. My poor Royal Air Force, what are they doing to you?

Give it another 15 years and I'll use that one :ok:

75 years ago 617 Sqn flew on OP Chastise against the dams. 8 aircraft out of 19 lost. Take hard knocks. Give them harder. Screw "branding". Remember the point of it all.

There is no chance. I know this is a drum I have banged before, but women will always get disproportionate coverage. Take for example items about the Air Transport Auxiliary, which always feature women pilots, even though they only made up less than 20% of the ATA's strength. After I mentioned this on an earlier thread one of our number even stated that he had previously been under the impression that the ATA was an all female organisation. Nowadays press coverage of any military unit will always seek out female members, particularly when it comes to photographs. It may come as a surprise to some, for example, to learn that there actually some men in the Kings Troop Royal Horse Artillery!

What utter sh*te. I've just shown it to a former Director PR & Media of the RAF who's instant response cannot be repeated here...

Such a shame that what should have been a memorable milestone in the RAF's history has been diluted by this thoughtless branding exercise. My heart goes out to those who have gone before. That their memory should be degraded by such a childish piece of artwork saddens me greatly and I use the word "artwork" in its loosest sense.
Some top brass heads should roll for this.
If they're not proud of your heritage, I am.

Wishful thinking probably, but I wonder if any of the perpetrators of this rubbish, read pprune? Might give them a reality check, if they do.