Reassuring Captains
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Join Date: Mar 2001
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Reassuring Captains
Not only fuel awards; from the good old SCMP yesterday.
Readers may be aware that Christopher Pratt, chairman of Swire, recently won Businessperson of the Year Award at the 2010 Hong Kong Business Awards sponsored by our esteemed paper and DHL, while Tony Tyler, chief executive of Cathay Pacific (SEHK: 0293), was named Executive of the Year. But one award they may have overlooked was Monocle magazine's Travel Top 50 awards where Cathay Pacific was voted as having the "Most Reassuring Captains".
The citation reads: "When there's a typhoon whipping across the Philippines, menacing convective activity over the Russian steppes, nasty crosswinds on the approach to Narita and lightening ringing Hong Kong, we like to have Cathay Pacific's British, Australian and Canadian captains at the controls. Diplomatic CEOs will always say it doesn't matter who's flying the aircraft as long as they have enough hours under their belts, but in more candid moments you'll always hear that culture plays a role in safety. For the cost of our full-fare tickets we think that the reassuring voice of Bruce from Brisvegas is an essential part of the total brand experience."
As one wag put it: "It's the miners down at the coal face who put the food on the boardroom table."
Readers may be aware that Christopher Pratt, chairman of Swire, recently won Businessperson of the Year Award at the 2010 Hong Kong Business Awards sponsored by our esteemed paper and DHL, while Tony Tyler, chief executive of Cathay Pacific (SEHK: 0293), was named Executive of the Year. But one award they may have overlooked was Monocle magazine's Travel Top 50 awards where Cathay Pacific was voted as having the "Most Reassuring Captains".
The citation reads: "When there's a typhoon whipping across the Philippines, menacing convective activity over the Russian steppes, nasty crosswinds on the approach to Narita and lightening ringing Hong Kong, we like to have Cathay Pacific's British, Australian and Canadian captains at the controls. Diplomatic CEOs will always say it doesn't matter who's flying the aircraft as long as they have enough hours under their belts, but in more candid moments you'll always hear that culture plays a role in safety. For the cost of our full-fare tickets we think that the reassuring voice of Bruce from Brisvegas is an essential part of the total brand experience."
As one wag put it: "It's the miners down at the coal face who put the food on the boardroom table."
Join Date: Feb 2004
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Thank God they mentioned the Canadian Captains...we were feeling a little lost for a while! Seems we are taking a beating in the Middle East these days and needed a little pick me up! 
