Toyota enters aircraft sector
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Toyota enters aircraft sector
Toyota has invested $394MM in electric aircraft start up Joby Aviation, as part of a $590MM C round of funding..
https://www.bloomberg.com/news/artic...premium-europe
The size of the investment suggests that Toyota's expressed long term interest in aviation is more than just casual. Yet the initial target market, short haul commuter flying, seems a niche needing more than just the aircraft to become mainstream. That makes the size of this investment surprising, it shows Toyota sees massive potential here.
https://www.bloomberg.com/news/artic...premium-europe
The size of the investment suggests that Toyota's expressed long term interest in aviation is more than just casual. Yet the initial target market, short haul commuter flying, seems a niche needing more than just the aircraft to become mainstream. That makes the size of this investment surprising, it shows Toyota sees massive potential here.
