I would have liked to have seen the red tail and roo on the underneath of the aeroplane as well.

Repainting all aeroplanes in three years is welcome given its been more than 8 years since OGD was unveiled on the world and we still have aeroplanes in the old (now old, old) colour scheme.

I like the touch of the old, old, old, old logo under the cockpit.

Great - its all cool to reinvent and keep modern and real, but this guy probably charged 6 or 7 figures to what????? chops Skippy's front legs off. I could've come up with that for about 30 bucks

Crikey, what a massive self flagellation.

Making such a big deal about the 787 when so many operators are already operating it, including their own low cost brand. Jetstar crew must have a wry smile. Even Joyce looked uncomfortable trying to fit his ass in the J class seat.

What happened to 777s - every other smart operater has them?

Wasting so much money on uniform changes and livery (font) changes when what is really needed is someone to look at it from a customers perspective.

I recently flew an internal low cost mainland China airline and from the passengers perspective it left QF for dead.

I am in the bunker with helmet on - and yes I am a lifetime QF Club member.

Since when are they the Spirit of Australia?

Spirit of Sydney anyone?

Lets hope that changes a bit thanks to the 787 with MEL-DFW among others from MEL, BNE and PER

Disappointing for the Economy Pax.

17.4 inch wide seat, roughly that of the 737, with a 32 inch pitch, which is what the 737 SHOULD have (it has 30 inch pitch incase you didn't know, apparently that is a 'Premium' product). Nothing innovative or spectacular.

This aircraft is going to be regularly doing 16 and sometimes 17hr plus sectors, very uncomfortable down the back unless you have a spare seat next to you. Surely they could have sacrificed one seat per economy row (around 20 seats total as a guess), and provided an industry leading 8 abreast like the aircraft was intended.

After all the build up to todays unveiling, it becomes a half-announcement, and people still have to wait to see where the Aircraft will fly and what this so called 'super duper' premium economy will consist of.

A Big 'Meh'-Burger with cheese so far.

Yeah. You're right. Nothing to see here. Except the media loved it and lots of free PR for Qantas. The method to their meanness I suspect isn't about announcing anything significant, it's about creating 'a buzz' for the media and public that don't pay much attention.

The rumours are, aircraft 1 and 2, Mel/Lax/Mel.
Aircraft 3 and 4 Mel/Pth/London return.
Aircraft 5 and 6 Bne/Lax/JFK return.

Yeah, like VA.

No doubt QF would have had the 78's much earlier if it wasn't for the financial losses in recent years

Yeah, but they were "losses" on the books to achieve a certain outcome for senior executives - not genuine losses.

Joyce says that the B787 will "revolutionize" Qantas - I wonder how much better off Qantas would be right now if he hadn't cancelled 51 orders for very keenly priced B787's.

Some of the contractors aircraft could do with a wash/polish/new paint job! B717 VH-NXK looks like something I'd expect to see on a GA bug smasher.

Thought we'd seen the worst with the pink hostie uniforms... then came the cheap ManToMan single breasted hipster suit, with a nice looking cap ruined by the dark chocolate kangaroo biscuit slapped on the front of it.

To cap off this s**t sandwich - everyone gets a roo without front legs, font on the fuse that looks like qf's main domestic competitor's, and an emirates... correction, qantas tattoo on the gut of the plane.

On a side note, I can't believe theres still people buying the <orchestrated> financial losses propaganda. Come on!

hhhhmmmmm, Qantas aircraft, maintained increasingly, all heavy maintenance by QF.

The contractor you insinuated has its own aircraft. The 717's aren't theirs.

what an incredible waste of money. The new typeface comes straight out of a word processor & should have cost nothing, but somehow bet Newson got paid squillions.

Re the typeface. I'm not sure what the fascination is these days with the subdued grey. Every time I see that grey I feel like I need to get my glasses re-tested. It's like someone's painted it poorly, not that it's supposed to be that way.

Looks like the word OANTAS

Very strange Q

ACMS has it. the gap between the 'Q' and the 'A' is weird.

Additionally, the old-logo-by-the-nose is a rip off from Lufthansa livery.

I guess a new plane means new face make up, particularly if you're in touch with your feminine side.

I've never understood the Premium Economy class, it's like buying a Commodore with wings.
In fact why doesn't Qantas reclassify their seating classes into something that is more Oztralian.
Economy = Scumbag class.
Premium Economy = Scumbag class pretending you are not a scumbag.
Business = Business expense write-off class.
First = Tax avoider class.

The could even paint lines on the outside of the fuselage to help with the distinction when they are all flying together.

What ever happened to the beautiful cheat lines that airliners use to have. It made an
airliner an airliner with the black nose. All airliners in the 60s 70s 80s wore them.
Note the 2 QF retros
They looked smart with a touch of class. Today's colour schemes are a disgrace.
I can only name 2 companies that have a C/L. SIA and TAAG Angola.

Internet is becoming unreadable because of a trend towards lighter, thinner fonts has some details.

In summary, some online media designers like it because it looks "elegant" and "restrained", while in fact it's hard to read and obscures communication. Since only a few graphic designers at a few companies are the gateway to most of the content you see, via computer app and content design guidelines, lighter text and lower contrast becomes ubiquitous, and associated with "modern", and then people like airlines follow suit.

Lemmings over a cliff, because they couldn't read their too-trendy signs.