etudiant
16th Jan 2020, 11:06
Toyota has invested $394MM in electric aircraft start up Joby Aviation, as part of a $590MM C round of funding..
https://www.bloomberg.com/news/articles/2020-01-15/toyota-invests-394-million-in-joby-aviation-s-flying-taxis?srnd=premium-europe
The size of the investment suggests that Toyota's expressed long term interest in aviation is more than just casual. Yet the initial target market, short haul commuter flying, seems a niche needing more than just the aircraft to become mainstream. That makes the size of this investment surprising, it shows Toyota sees massive potential here.
https://www.bloomberg.com/news/articles/2020-01-15/toyota-invests-394-million-in-joby-aviation-s-flying-taxis?srnd=premium-europe
The size of the investment suggests that Toyota's expressed long term interest in aviation is more than just casual. Yet the initial target market, short haul commuter flying, seems a niche needing more than just the aircraft to become mainstream. That makes the size of this investment surprising, it shows Toyota sees massive potential here.