Christmas wrapped jet at BNE

[Hasselhof]

So apparently this happened today

http://www.brisbanetimes.com.au/content/dam/images/g/t/f/o/5/t/image.related.articleLeadwide.620x349.gtfobo.png/1482285649416.jpg

Airliner wrapped in Christmas paper at Brisbane Airport

Festive season travellers were greeted with what appeared to be an extravagant gift at Brisbane Airport on Wednesday morning – a gift-wrapped airliner.

But anybody wondering whether it was a Christmas gift from a particularly wealthy person to a particularly lucky one would have been disappointed to learn it was just a publicity stunt.

The Alliance Airlines Fokker 70 was decked out in blue wrapping paper in an eyecatching campaign for a lottery company.

The 80-seat plane was parked on the tarmac in front of Brisbane's busy domestic terminal as part of creative agency GPY&R's "dream gift" campaign for Powerball.

"We wanted this year's Christmas campaign to capture maximum eyeballs and engage with travellers in a fun way," GPY&R Brisbane executive creative director Brendan Greaney said.

"Also, I wouldn't mind if someone gave me a private jet."

The campaign was designed to be social media-led.

To that end, it appeared successful on Wednesday, with several travellers – and the airport itself – tweeting their images.

Airliner wrapped in Christmas paper at Brisbane Airport (http://www.brisbanetimes.com.au/business/media-and-marketing/airliner-wrapped-in-christmas-paper-at-brisbane-airport-20161221-gtfobo.html)

I'm surprised they didn't use one of the Mineralogy ones slowly rusting away up near 14/32... be a disappointing find when you unwrapped it though :}

[megle2]

Impressive, do you require a EO for that

[Duck Pilot]

Bet it costed them a heap of $ for the EO @$190 an hour!

It looks good.

[crablab]

Do Cirrus have that as a delivery option?

[Icarus2001]

Alliance Airlines is committed to the protection and enhancement of the environment, and is consistently seeking ways to minimise the environmental impact of our past, present and future activities. We believe that everyone is responsible for good environmental performance. Our activities are planned and managed by an Executive Safety Action group that is responsible for monitoring and reporting on compliance within Commonwealth, State, Territory and International environmental legislation to ensure our fleet’s effect on the environment is minimal.

Environmental & Social (http://www.allianceairlines.com.au/about-us/environmental-social)

So they claim to always to be looking for ways to "reduce their environmental impact".

R i g h t.

[Capn Bloggs]

and is consistently seeking ways
Better than inconsistently seeking ways, I s'pose...

[chuboy]

You all realise this was not Alliance's idea, and also wrapping paper is only meant to be used once? Yeesh

[Ixixly]

Wow, Christmas really brings out the scrooges don't it? It's an ad campaign, it did the job it was meant to go, hopefully gave some people a smile and a chuckle and they'll probably recycle the wrapping paper afterwards, big woop everyone!

[coaldemon]

It is more environmentally friendly to leave the Fokker at the gate not running when it comes to emissions I think. :)

[Ultralights]

if i won powerball, i wouldn't be buying one of those! a B747SP on the other hand..

[TBM-Legend]

Why does the Australian culture exude trivial negativity??

MERRY CHRISTMAS PPRUNEr's

[Ida down]

Why does the Australian culture exude trivial negativity??

MERRY CHRISTMAS PPRUNEr's
Merry Christmas to all. And for those working Christmas Day, yep, its hard, but some excited kids will be waiting for Dad/Mum to come home. And do it all again!

[evansb]

What is the return policy? I lost the receipt..

[criticalmass]

It isn't the wrapping-paper that concerns me, it's the astronomical cost of posting something (anything) these days. Can you imagine fronting the counter at your local PO with one of those and saying "How much to send this?" It probably won't fit on the scales, and it's a tad too big to go into the letter-box as well.

It really is a problem, which probably explains why you just don't see many gift-wrapped jet airliners these days. Mind you, President-elect Trump might want his next airliner similarly presented. Special commemorative "Air Force One" wrapping-paper anyone?

[Hasselhof]

It isn't the wrapping-paper that concerns me, it's the astronomical cost of posting something (anything) these days. Can you imagine fronting the counter at your local PO with one of those and saying "How much to send this?" It probably won't fit on the scales, and it's a tad too big to go into the letter-box as well.

I think they are actually being very very clever. It's a present that can transport its way right across the country all by itself, bypassing the need to actually deal with Auspost at all... genius!

[airdualbleedfault]

Gift wrapping an F100, the Xmas grinch really is alive and well ;)

[Band a Lot]

Love to see the MR and Log Books. A few penalty points for Christmas anyone.

[VolLibre]

Its possible to gift wrap an aircraft that is proven to have a range of 770km with zero fuel burn. Cost of gift wrapping less than $100. Message to the public about aspirations for a sustainable energy economy - maybe. Contact Moyes Hang Gliders, Sydney

well I am just hoping to find one in my Christmas stocking tomorrow