PPRuNe Forums - Wow airlines

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PPRuNe Forums (https://www.pprune.org/)

- Airlines, Airports & Routes (https://www.pprune.org/airlines-airports-routes-85/)

- - Wow airlines (https://www.pprune.org/airlines-airports-routes/614462-wow-airlines.html)

cornishsimon

28th Mar 2019 22:34

So where are the fleet currently ? Are they all owned by the same leasing company or is there multiple leasing companies involved ?

AirportPlanner1

29th Mar 2019 09:34

shamrock7seal

Probably a combination of all three. Icelandair have been playing them at their own game of opening up more niche US routes. In Europe the range of airlines into Iceland now is mindblowing, within this decade it was pretty much just Icelandair, Iceland Express/Wow, SAS and some German charters. In the UK the only routes were Heathrow, Stansted and Glasgow. Now London alone had until yesterday seven airlines serving all six airports. KEF is served by a number of major airlines.

Wizz probably now deliver as many flights and pax to KEF as Wow did in their early days.

Cyrano

29th Mar 2019 13:21

Here's an interesting snippet, from this analysis of WOW Air's strategy and network:

Quote:

Although Wow Air pursued a transatlantic connecting strategy, data from Sabre Market Intelligence shows that 95 percent of its traffic was local to/from Iceland in 2018, hinting it was much less reliant on connecting Europe-North America than its business model suggested.

I was really surprised to read this - I'd had the impression that it was all geared towards transatlantic connections.

nohold

9th Apr 2019 18:31

TF-PRO A321-211SL is due to ferry into Shannon late on April 9th 2019, presumably ex Montreal.

TartinTon

9th Apr 2019 19:37

Sabre Market Intelligence will apply to bookings made through Sabre...be interesting to see what was booked through the other GDS systems and how much of it's traffic this represents. I find it difficult to believe that 95% is local traffic.

USERNAME_

6th Sep 2019 19:16

They're back......

https://onemileatatime.com/new-wow-air-launching/

willy wombat

6th Sep 2019 21:01

Having read this, I wouldn’t hold your breath.

mikkie4

6th Sep 2019 23:51

Nut cutlets vegi burgers sunflower seeds for afters decaf coffee all sounds revolting give me a steak anytime

EI-BUD

7th Sep 2019 05:37

From the video I can pick this up in regards to references to the business model;

Premium economy experience for all pax
Free water in board - already sourced
A lounge for all the passengers to use
Michelin star chefs to redefine food offer
A mix of boeing and airbus
Zero debt and an investment of $85M
A fleet of 10-12 aircraft
Launching in October,not clear if that means flying or opening for bookings
Suggestion is that it's for the Icelandic audience. Despite the population being tiny
Competitive fares for everybody
Big focus on cargo especially fish

sounds delusional. It seems huge attention to micro detail but limited info on the big ticket items such as airline operational model. A mixed fleet, and high cost practices eg lounge for all and free trimmings on board. Despite all of that she is a great speaker and very confident...interesting talk..

AirportPlanner1

7th Sep 2019 09:28

I’m sceptical but the Icelandic market isn’t as tiny as you think. They travel I believe something like 4-5 times per year on average, so 300k is more like 1.2-1.5 million. Plus inbound tourism.

Maoraigh1

4th Feb 2021 20:20

https://www.icelandreview.com/busine...in-icelandair/
New claims.

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