Go/Buzz top consumer survey
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Go/Buzz top consumer survey
A poll shown on BBC2's "The Working Lunch" today was topped by Go and Buzz, both now defunct. The survey asked passengers who had travelled with certain airlines whether they would recommend them to a friend. The sample size was around 1000. Here are the results:
Go - 56%
Buzz - 54%
Easyjet - 50%
BMibaby - 50%
BA - 40%
Ryanair - 36%
Interesting to note one of the top two was taken over, the other went bust.
There was also an interview with the head of "now" the new low cost start up for Luton. He fluffed his lines and stuttered his way through the questions - wasnt very convincing.
Go - 56%
Buzz - 54%
Easyjet - 50%
BMibaby - 50%
BA - 40%
Ryanair - 36%
Interesting to note one of the top two was taken over, the other went bust.
There was also an interview with the head of "now" the new low cost start up for Luton. He fluffed his lines and stuttered his way through the questions - wasnt very convincing.
stiletto psychopath mk4
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The full survey, of nearly 20,000 people, was published by Holiday Which?, part of Consumers' Association. Although Working Lunch concentrated on the no-frills results, there were about 70 airlines included altogether. The top three were Palmair, Singapore and Emirates.
Bottom were Air Scandic, JMC and MyTravel Airways.
Bottom were Air Scandic, JMC and MyTravel Airways.
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A survey of 20.000 passengers is hardly representative most charter airlines carry in excess of a million each everyyear ,and given that only a very small proportion of that 20.000 would have flown with a particular airline, the survey can not speak for the vast majority .
Brunel to Concorde
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20,000 would be an exceptionally high number of people to survey if it was done scientifically.
The likes of MORI for example typically survey about 1,000 - but their polls are structured to obtain a representative cross section of the population.
I would guess the Which/Consumers Association poll relies on members and readers who care to respond. Obviously this would not reflect an accurate picture but would probably give a general outline of people's views, so should not be discounted entirely.
The likes of MORI for example typically survey about 1,000 - but their polls are structured to obtain a representative cross section of the population.
I would guess the Which/Consumers Association poll relies on members and readers who care to respond. Obviously this would not reflect an accurate picture but would probably give a general outline of people's views, so should not be discounted entirely.
